Establishing a pilot program to match small businesses with social media content creators for assistance with marketing and advertising, and providing for the repeal of such provisions upon the expiration thereof.

A Local Law in relation to establishing a pilot program to match small businesses with social media content creators for assistance with marketing and advertising, and providing for the repeal of such provisions upon the expiration thereof

This bill would require the Department of Small Business Services (SBS) to create a matching pilot program for social media content creators and small businesses. SBS would be required to engage in public outreach to assess level of interest among content creators and small businesses; publicize the program on SBS’s website and through further outreach; create applications for both small businesses and content creators; and match content creators with small businesses seeking marketing and social media support. At the end of the pilot program, SBS would be required to submit a report to the mayor and the speaker of the Council on the results of the program.